If you want to learn something about Social Media Marketing you have to start from an excellent and powerful post written by DOSH DOSH.
1. Social Media Marketing in a Nutshell
We’ll take a look at the central concept which should underlie all your social media marketing efforts. Understanding the big idea behind social media marketing is [...]
Sarah Perez has written a very instructive article about the so-called “Generation Y”.
Here some remarkable points:
“Marketing Has To Change: Because Gen Y is media savvy and conscious of being marketed to, brands that succeed in the future will be those that open a dialog with their customers, admit their mistakes, and essentially become more [...]
Neil Perkin is the Director of Marketing & Strategy for the commercial functions of IPC Media, the well known UK publisher of consumer magazines and associated websites.
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Thanks to Alberto and Tommaso
